Matheus Silveira
Applied AI Engineer · Automation Systems Builder · GTM, RevOps & Operations Systems
Professional summary
I'm an Applied AI Engineer focused on building production-ready automations, AI agents, and integration systems across Operations, GTM/RevOps, finance-adjacent workflows, People Ops, and customer journeys.
What differentiates me is the combination of business context and technical execution. I don't just connect tools — I design systems around reliability, data integrity, controls, documentation, and measurable impact.
My background combines marketing and growth, business operations, and technical automation. I started in performance marketing and RevOps, working with lead generation, launches, funnels, CRM, paid media, lifecycle campaigns, and reporting. That gives me a strong understanding of how automation should connect to business outcomes such as conversion, retention, pipeline, revenue, cost control, and data quality.
Today I design systems with n8n, OpenAI / Claude-style LLMs, APIs, webhooks, Supabase / Postgres, Twilio, Shopify, Stripe, Airtable, Google Workspace, Apify, HubSpot, Jira, Deel, Toggl, and other business tools. My work includes multi-step workflows, AI classification, structured outputs, JSON schemas, prompt optimization, validation layers, data normalization, dashboards, SOPs, and production troubleshooting.
Core areas
Selected experience
- Automation EngineerWarehouse Bob · São Paulo, BrazilJune 2025 — Present
- Built and maintained AI-driven automation systems for DTC revenue operations across n8n, Twilio, Shopify, Stripe, Supabase, Airtable, Google Workspace, Apify, and OpenAI.
- Automated post-purchase journeys, upsell and abandoned-cart recovery using SMS / email, payment links, webhooks, and routing logic.
- Reduced critical workflow error rates from over 80% to below 1% by debugging execution failures and improving data handling.
- Improved data quality through normalization, deduplication, enrichment, and dashboard pipelines across Sheets, Drive, Airtable, and databases.
- Reduced compliance and deliverability risk with consent tracking, opt-out handling, phone validation, block lists, and messaging safeguards.
- Founder & AI / Growth Automation LeadMS Ventures (formerly Steigen Marketing) · São Paulo, BrazilJune 2020 — Present
- Delivered 100+ projects, generated 50,000+ leads, and contributed to over $3M in client revenue.
- Built AI-powered sales and lead qualification agents using OpenAI, LangChain, Semantic Kernel, Python, RAG, vector DBs, WhatsApp API, and webhooks.
- Built Google Ads automation and onboarding workflows for Local Handyman and 30+ franchisees.
- Developed People Ops automation for Turing involving HubSpot, Jira, Deel, and Toggl — including AI agent optimization and ticket normalization.
- Designed dashboards and KPI reports tracking CAC, CPA, ROAS, LTV, lead quality, and conversion.
- Marketing ManagerInstituto ValorizeNovember 2024 — June 2025
- Over R$ 1.8M generated in postgraduate tuition revenue.
- Programming, optimization, and management of AI agents selling postgraduate courses.
- Led cross-functional team to execute integrated marketing campaigns against defined KPIs.
- Prompt EngineerOutlierNovember 2024 — February 2025
- Evaluated AI responses for accuracy, completeness, clarity, and grammar.
- Developed and optimized prompts in Portuguese for content generation and Q&A.
- Tested prompt variations at scale, documented best practices, and tuned for regional nuance.
Languages
- PortugueseNative
- EnglishFull professional
Education
- Bachelor's, Control and Automation EngineeringFederal Institute of Education, Science and Technology of São Paulo (IFSP)
- Technical degree, Computer ScienceEtec Prof. Carmine Biagio Tundisi
Certifications
- Ethics in the Age of Generative AI
- Prompt Engineering: Learn to Talk to a Generative AI
- Foundations for a Career in Generative AI — Microsoft & LinkedIn
- Prompt Engineering: How to Use AI for Healthy Productivity
- How to Build a Project with the ChatGPT API
Get in touch
98matheus.silveira@gmail.com · +55 11 97558-2065